Quick Responses from QReate & Track
We promise to keep this blog filled with interesting items on all things QR Code related.
Pepsi Kicks… with QR Codes
Thanks to the 3G Dating Agency, I recently learned about Pepsi’s QR Code campaign.
Once you see the poster that features the QR Code, you’ll notice that they aren’t completely relying on the code to attract attention. The poster also features a model, Kelly Brook.
But once people scan the QR Code, they are taking to a [...]
Enhancement: Create and Measure QR Codes
We recently released a new feature to the QReate & Track application.
Registered users can now easily create a single QR Code and start tracking its success within minutes.
From the “Create a QR Code” screen, you will now see an option to “Track this Code”. As long as you leave that box checked, the system will [...]
QR Codes & Conference Materials
Quite a lot of time and money is typically invested in setting up conferences – from the agenda to the speakers to the handouts.
QR Codes can help ensure that all parties involved get the most out of their investment.
In this video, we display how QR Codes can increase the impact of printed conference handouts and [...]
VIDEO: Improve Results of Collateral with QR Codes
In this video, interlinkONE’s Jaclyn Smith demonstrate how QR Codes can help to increase the impact of your marketing collateral.
Marketing departments devote time and money to create the “perfect” printed piece…. Then, they distribute it at trade shows, seminars, at their office and at other locations. QR Codes can help people easily connect to you [...]
Bulk QR Codes: Downloading Your List
We recently introduced a new feature to the QReate & Track application.
Users have the ability to upload a list of records, and then generate a QR Code for each unique record in their file.
For example, you may upload a list that contains mailing addresses and Personalized URLs and use our system to generate a QR [...]
Before you agree to the French Fries….
Would you like fries with that? Would you like the veal or the chicken? Grilled fish or fried?
To answer those questions, we typically check a couple of things before making our decision. Primarily, we may check our wallet and our waist-line.
Well, we may now also check one more thing before making our decision — [...]
Closing the Gap between Print and Online Media
Adobo Magazine posted an article on how QR Codes are being put to use in Indonesia.
Click here for the full article.
Here, they simply describe one of the benefits of using QR Codes:
“The use of QR codes enabled their editorial team to link a printed article directly to a mobile page so readers could immediately get [...]
QR Codes and the Newspaper Industry
The Columbia Journalism Review posted an interview this week with Rob Durst (a Boston-based business and technology consultant).
You can read the full interview here.
In the article, Rob talks about how newspapers and magazines can continue to be viable by taking advantage of technologies such as QR Codes.
Here is a quote from the interview:
“Magazines and newspapers [...]
Who is ready for QR Codes?
After someone learns about QR Codes, their reaction is typically this: I need to use QR Codes in my marketing efforts.
However, they need to still think of marketing fundamentals. Who is my target audience? Do they have the ability to use the QR Code?
Well, as the percentage of people in the US with cell [...]
The Biggest QR Code Ever?
Thank you to Rick Martin and CNET Asia for posting some inspiring pictures this week.
In the post “QR codes in the wild in Japan“, Rick posts some pictures of some of the ways QR Codes have been used in Japan.
M0st of the pictures here appear to be marketing-related… the one that certainly caught my attention [...]
