Stubb’s BBQ Uses QR Codes To Integrate Print & Social Media

22 Dec 2011
by Jason Pinto
Uncategorized

I can’t lie. I love Stubb’s BBQ sauce.

I pretty much put it on everything.

And after seeing that they have incorporated QR Codes onto their product labels, I could not help but blog about it.

Here is a picture of the back label of the Stubb’s BBQ sauce bottle:

Stubb's BBQ: Label on the bottle that includes a QR Code

Upon scanning the QR Code, people are directed to Stubb’s BBQ Facebook page.

 

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