Using QR Codes to Sell Direct Mail Services

I just wanted to take a quick moment to highlight this example of incorporating QR Codes into a marketing effort.
The folks at H & H Graphics Group recently sent out the direct mail piece seen below.
The purpose of the mailer was to promote the direct mail services that they can offer to other companies… thus, [...]

Sunny QR Codes, Sales, and Smiles

Can QR Codes help you to generate more sales?
When used properly, I absolutely believe that can be true! If marketers apply sound fundamentals — including providing a relevant, mobile-optimized experience and giving customers & prospects something that truly benefits them — then QR Codes can absolutely be an effective response channel.
Here’s a great video that [...]

QR Codes from HP at Dscoop at drupa

Our CEO John Foley, Jr. is currently in Germany. On May 2nd, he actually delivered two presentations at the Dscoop at drupa Conference.
But while he’s there, he is also on the hunt for QR Codes!
John sent us a picture of the printed piece below:

Mobile Tickets, QR Codes, and the Boston MBTA

As someone that has lived no more than 30 minutes from downtown Boston his entire life, and that is a big fan of QR Codes and mobile solutions, I was certainly thrilled to read this story from the Boston Globe.
The MBTA is launching a new program that will allow commuter rail riders to purchase and [...]

[Video] Tips for Reaching Your Mobile Audience

Thank you very much to the folks at WhatTheyThink.com for running this video of our CEO John Foley, Jr.!
In the video, John discusses a number of ways that companies can reach the growing mobile audience. This includes QR Codes, NFC, Geofencing, and more.
Click on the image below to hear what John had to say:

We hope [...]

QR Codes and NFC

At interlinkONE, we have been big fans of QR Codes for a long time.
We absolutely think that they are a great way to make print interactive and measurable, and they can certainly help you reach the mobile audience.
However, we are always keeping our eyes open to other technologies that could disrupt the way that people [...]

QR Codes for Canopy Trees

Have you ever wanted to adopt a tree?
Well, thanks to QR Codes and your smartphone, it’s easier than ever to do so!
Washington D.C. and the Canopy Tree Project
I stumbled upon this story recently about a program from District Department of Transportation’s Urban Forestry Administration (UFA).
In order to promote their Become a Canopy Keeper initiative, they [...]

[Webinar] Finding Success with QR Codes and the Mobile Web

On April 18th, interlinkONE and Grow Socially will deliver an information-packed webinar to help you succeed with QR Codes and mobile websites. Register today to reserve your seat!
While the usage of QR Codes and other mobile tags has increased greatly over the past year, customers and businesses have often been disappointed by the results.
However, our [...]

QR Codes and a Virtual Store in Toronto

There are many reasons why businesses may want to use QR Codes today. Not only can they make printed materials interactive, but they can serve as an effective tool for engaging the growing mobile audience.
However, for QR Codes to truly succeed as a component inside of a marketing effort, they must offer value to both [...]

Congratulations to Michelle!

No, this post does not have anything to do with QR Codes.
Rather, I just wanted to take a moment to say congratulations to a fellow employee, and one of the chief bloggers on the QReate & Track website.
As you can see in the picture below, Michelle got engaged over the weekend!

If you’d like to send [...]