Quick Responses from QReate & Track
We promise to keep this blog filled with interesting items on all things QR Code related.
We are heading to Dscoop7!
We are very excited to be heading to Dscoop7 this week! If you are going to be attending the show (visit us at booth #610) or just want to know what we are up to, scan the QR Code below to get all the details!
Track Your Bud via the Interactive Package
Thanks very much to the folks at Packaging Digest for alerting us to this creative use of QR Codes!
Budweiser has added a QR Code to their packaging next to the line “Good Times Are Waiting”.
Additional text encourages the customer to scan the QR Code to learn more about the beer that they are about to [...]
Win a LifeDesk at SXSW Thanks to QR Codes
SXSW has officially started in Austin, Texas today.
While I am not there personally, a couple of my fellow employees on the Grow Socially side of the business are in attendance. If you are cruising around the SXSW events over the next few days, keep an eye out for Graham Spector and Dena Woerner.
Why Should You [...]
How Lord & Taylor is Using QR Codes on Direct Mail
When I receive a piece of direct mail at home that incorporates a QR Code, I must admit that I get quite excited (if you were to ask my wife or cat, I’m sure they would agree).
However, far too often, the QR Codes appear to have been placed on the mailer almost as after-thought. Also, [...]
Need a Mobile Website for your QR Code?
Over the past year, we have absolutely seen a dramatic increase in QR Code adoption. You can hardly find a printed magazine that doesn’t have at least one advertisement with a QR Code, and more and more, I have been noticing QR Codes on the direct mail pieces that I receive.
However, far too many of [...]
Longchamp using QR Codes on a Mailer
I received a direct mail piece the other day and thought I would share. The piece was from the purse and luggage boutique, Longchamp and it was to promote their Spring-Summer 2012 collection. As excited as I was to see that they have new purses, I was just as excited to see that they are [...]
QR Codes Make The Cows Interactive
Thank you very much for print industry legend Kevin Keane for giving us the heads-up on this application of QR Codes.
If you have a moment, watch the video below to see how one farm in France has incorporated QR Codes. Yes, they have painted them on their cows!
But the overall goals of this effort are [...]
Rock it out with QR Codes
From a company that inspires kids to rock on stage and in life, it was only an added benefit to see that they are using QR Codes too!
From the School of Rock website: “We believe the best way to learn music is to play music. We take students from the lesson room to the stage, developing [...]
Learn About Mobile on Direct Marketing Day
On March 15th 2012, our CEO John Foley, Jr. will be speaking during the Direct Marketing Day @ Your Desk virtual conference.
This event, which does not require any travel and comes with free registration, promises attendees “up-to-date, essential info about the hottest direct marketing topics”. And as I’m sure you would agree, mobile is certainly [...]
TurboTax using QR Codes this Tax Season
Tax season is here! Have you filed your taxes yet? Whether you have or not, I must say I was excited to see that TurboTax is using QR Codes on their magazine ads. Below is a picture of their recent ad in a magazine.
The QR Code goes to their website where you can estimate your [...]
