Direct Mailer featuring a QR Code, VDP and a PURL!

14 Dec 2010
by John Foley
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We thought we would share with you an example of a self-promotional mailer from one of our customers.

Cedar Graphics, a marketing services provider from Iowa, recently sent out their holiday-themed direct mailer. The mailer was targeted to each recipient. The back of the mailer featured a personalized URL and a QR Code. When the QR Code is scanned, you are directed a personalized landing page on your smart phone.  

Below are a few pictures of the direct mailer:



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