QR Codes and BlogWorld NYC

17 May 2011
by John Foley
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I am quite excited to announce that I’ll be attending my first ever BlogWorld conference very soon.

The conference is being held in New York City from May 24th through the 26th.

I will not be lying when I say that I become giddy when I think about this event. Some of my favorite folks with Twitter accounts and blogs will be speaking at the conference. Will I have the courage to introduce myself IRL? We shall see…

But along with getting to attend various sessions, I also am happy to say that I’ll have the chance to deliver a presentation at BlogWorld.

Here are the details of my speaking session:

  • Date: Tuesday, May 24th 2011
  • Time: 11:30 am
  • Theme: Print + Mobile: Understanding QR Codes
  • Description:There is no doubt that the world of print will never quite be the same. However, by integrating print with channels such as mobile and social media, companies can increase the effectiveness of their printed materials.  Find out how QR Codes can help marketers and educators make their printed materials interactive and reach the growing mobile audience. We will discuss creation and design Options for QR Codes, how to measure and integrate QR Codes into a multi-channel marketing campaign, and provide best practices for creating mobile-optimized websites.


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