There is no doubt that we are big fans of QR Codes here at interlinkONE.
We try scanning nearly everyone we see — whether they are on direct mail pieces, at a zoo, on a bathroom door, or even on a billboard.
While we love to see companies putting them to use to make their printed materials interactive, we do groan after scanning many of them. Why is that? Well far too often, the QR Code does not direct to a mobile website.
QR Codes and Mobile Websites: A Must-Make Match
We understand why the scenario described above occurs. People get excited about QR Codes, they see how “easy” it is to make one, and then they add it to their printed materials.
But in order for QR Codes to truly be successful, companies must also focus on the mobile experience that they are providing their smartphone-wielding audience.
At Graph Expo, our team at the interlinkONE will booth will be spreading that message each day! If you will be in Chicago during October 7th through the 10th, we’d love for you to swing by Booth 1071 in the Marketing Pavilion to see how our mobile website builder can be the perfect companion to your QR Codes.
Need a Mobile Website Solution?
In the video below, our own Katie Sadlier previews our show plans:
As you can see in the video, we are quite excited to demonstrate how our iFlyMobi application can help your business.
We hope to see you in Chicago!