QR codes may have your business questioning everything; what are they? What do they do? Does my business really need one?
These are all important questions, ones your company should have answered. For QR code help, read on.
What Are QR Codes?
A shortened form of “Quick Response”, the QR code has a readable data barcode that can be scanned for more information. Scanner software can be downloaded to the smartphone of the shopper, and with the software it can be read. It is a barcode of sorts that can encrypt many things, such as contact information or a URL.
What Software Is Needed?
Found in many download sites such as Google Play, your smartphone can get software that reads these QR codes and transfers the information to your phone so that you can read it on the go. These readers can be found by searching “QR readers” or “QR software” on many sites.
Where Can QR Codes Be Used?
QR codes are a great way to advertise. Use them in print ads, your “Contact” page on your website, in price tags, and on business cards. Put specialized codes on tee shirts and campaign ads, you can convert information for these codes and use them just about anywhere. QR codes are a fun new way to get your message out there and get even more information out there in a small confined space.
Differences between Traditional Barcodes and QR Codes
• Barcodes are one-dimensional, while QR codes are two-dimensional.
• Barcodes hold a maximum of 20 digits, QR codes can contain thousands.
• Both can be scanned using easily downloaded software to your smartphone.
What are QR Code Generators?
Just like you need a reader to read a QR code, there are many sites that are able to generate a QR code for your business. Some of them include Kaywa, which converts a webpage, phone number, SMS, or text to a QR code. It is a good solid free generator that can get you started in having QR codes for your business.
Social Media and QR Codes
QR codes can be shared across social media platforms. These are easy items to get on your social media page and have customers and browsers sharing them. Those with readers can easily get a wealth of information quickly and conveniently from one simple square of code.
As you see QR codes are important in today’s society and can be used in a multitude of ways.
Your business can be cutting edge and reaching out to more and more people, expanding their demographics, especially given how many shoppers today have bar code scanners as well as QR scanners to keep them informed of everything.
