Whether your business is large, small, or in the growing process, keeping your sales and marketing team in-line with the budget is important.
But, from new marketing campaigns to increased sales efforts, staying on budget is oftentimes a hard goal to accomplish.
So, when it comes to your business keeping the bottom dollar in mind, here are just a few ways budget-friendly apps can help:
Unexpected Capabilities of Budget Apps
When you think of a budget app, the first thing that probably comes to mind is software that can help you balance your budget.
But, budget apps are capable of a lot more, which is great news for not only your marketing and sales department, but your business as a whole.
Among the benefits:
- Task Timers – Staying on task is all part of staying on budget and many of the budget apps on the market include task timers. These timers allow your marketing and sales department to make sure they aren’t going overtime on projects thus eating into the allotted budget.
- Time Sheets – Another feature of certain budget apps is their ability to keep track of employee time sheets. This is perfect for making sure individual employees on your marketing and sales teams aren’t spending too much time on projects and costing your business money.
- QR Codes – Quick response readers are working alongside budget apps to track where customer engagement is at its greatest. This helps your marketing and sales team tell which campaigns are working and allows them to budget accordingly with their marketing efforts.
- Reminders – A number of budgeting apps on the market feature budget reminders, which allow you to set up outstanding balance, deposit schedule, and budgetary limit reminders for each department. The reminder feature is just one of the 4 things you didn’t know a budget app can do for your business.
Arguably the most important feature of any budgeting app is its ability to track your marketing and sales department’s spending habits.
With tracking, you can quickly discover if your business is spending too much time and money on particular campaigns rather than spreading marketing costs across multiple campaigns.
Budgeting apps can help you track the spending of your entire business, a single department, or the spending habits of a single project within the department. This, of course, is an effective way to ensure everyone is on track for the same budgetary goals.
Budgeting with Multiple Devices
Most budgeting apps on the market are available for multiple devices.
So, whether your marketing and sales staff is accustomed to using their smartphone, tablet, or laptop, the budget is always front and center.
Likewise, because multiple employees will likely use the budgeting app, another great feature of many budget apps is real time updates.
Real time updates mean your marketing and sales department can allot a certain amount of money in the budget for an upcoming project and the other departments will know about it immediately.
When it comes to business expenses and your marketing and sales department, it’s plain to see that budgeting apps really can keep your finances on track.
About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including technology and budgeting basics.