QREATE & TRACK BLOG

05 Jan 2010
by John Foley
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QR Codes and Short URLs

One of the recent features rolled out to the QReate & Track application involves the marriage of two fairly hot topics: QR Codes and URL-shorteners. Here is an example of how it works. Let’s say that you want to create a QR Code that will connect to an interactive map and directions for your office…

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31 Dec 2009
by John Foley
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QR Codes in Education: A Collection of Posts

For people that have a passion for education, QR Codes do hold out many opportunities to have a positive impact on students, teachers, parents, and other groups involved with schools. We have collected links to some of our favorite posts related to this subject. Some specifically provide ideas and applications on QR Codes, others deal…

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31 Dec 2009
by John Foley
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QR Code Case Study

As businesses and educators in North America look for ways to utilize QR Codes in 2010, it always can be helpful to see success stories from people that have already done it. Here is a QR Code case study from Australia. It discusses the campaign objective as well as the response rates.

30 Dec 2009
by John Foley
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Webinar: Using QR Codes to Grow Your Business

On Friday, January 15th, from 2:00pm – 3:00pm Eastern Time, interlinkONE will be hosting a webinar on the subject of QR Codes. During the webinar, we will present ways that QR Codes can be used to increase the success of print and marketing efforts. Join us to discover: The basics of QR Codes How QR…

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28 Dec 2009
by John Foley
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The First-Ever QR Code Game?

On Wednesday December 23rd, interlinkONE held its yearly “Company FunFest Party”. The office closed at about 1PM, and then the employees were treated to lunch, music and games. One game in particular stood out as fairly unique. Yes, it’s true — interlinkONE played “The QR Code Game”. Here is how it worked: The employees were…

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21 Dec 2009
by John Foley
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How a QR Code Can Help You Keep Customers

In this video, interlinkONE’s Jason Pinto demonstrates one reason that you may want a QR Code on the front of your building.

17 Dec 2009
by John Foley
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QR Codes and e-Newsletters

When it comes to discussing applications for QR Codes, print is certainly the primary channel where they will be used. However, I recently saw an example of where a QR Code was used effectively in an e-newsletter. The bottom of the email contained the typical signature-related information. There was the sign-off, the name, as well…

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17 Dec 2009
by John Foley
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Niagara Wine and QR Codes

In a recent edition of MarketingMag.Ca, they posted  news about the redesign of a wine bottle. Why was this so interesting to us? Well, as part of the redesign, they included a QR Code on the bottle. What happens if you scan the QR Code on the bottle of wine? “The microsite offers meal pairings,…

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11 Dec 2009
by John Foley
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QR Codes and the Printed Catalog

One of the most exciting things about QR Codes is that it can help add a new, interactive element to traditional printed items. Printed catalogs have been around for many years. Recently, some of them have decreased in size. Or in some cases, taken out of circulation. QR Codes can help increase the effectiveness and…

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